This page is a translation from Spanish, ASOPROGUAN's original language. It may contain errors or nuances lost in translation; in case of doubt, the Spanish text prevails.
Get to know us
Determined
Imbabura and Carchi, in northern Ecuador
From our farming roots we grow with ancestral knowledge, respect for the land and responsible practices, offering an authentic fruit with a unique flavour and high quality.
To drive the sustainable development of the soursop-growing families of northern Ecuador, leading the production and sale of soursop and its derivatives to premium standards, through responsible farming practices, continuous improvement of our processes and a firm commitment to social, environmental and economic responsibility for the benefit of our communities.
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By 2030, ASOPROGUAN will be a national and international benchmark in community agro-industry, recognised as a leader and an agent of change in the sustainable production of premium soursop, earning the full trust of consumers and companies through the quality, safety and social value of its products.
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Click to enlarge To establish ASOPROGUAN as a leading organisation in the production, processing and sale of premium soursop and its derivatives, promoting sustainable development, social inclusion and the economic well-being of the producing families of northern Ecuador.
Working together
We honour the land, the culture and our producing communities.
We look after the environment to safeguard the future.
We offer premium soursop with guaranteed flavour and safety.
We improve the lives of our families and communities.
We act honestly to strengthen our relationships.
We always look for new ways to grow and improve.
We meet our productive and environmental goals, including forest conservation and carbon neutrality.
Together we achieve more for everyone.
We manage resources for sustainable well-being.
Strong
Strengthening the organisational and technical capacities of member growers to improve the efficiency, quality and sustainability of production.
Encouraging fair, direct trade through strategic partnerships with companies, distributors and consumers at home and abroad.
Guaranteeing quality and food safety in every production and processing step, meeting the demands of local and international markets.
Developing products derived from soursop, adding value and widening our commercial opportunities.
Generating social and economic impact in the producing communities, with an equitable distribution of benefits, the inclusion of young people and women, and a stronger community fabric.
Evolving
Today we export to demanding markets such as France, Italy, Germany, Spain, Canada and the Netherlands, recognised for the quality, the origin and the story behind every product.
Twenty growers from Imbabura and Carchi found ASOPROGUAN to drive sustainable development from the countryside.
Training begins with national and international specialists, building collective knowledge in soursop production.
Technical and productive strengthening with FIEDS, CODESPA, Amazónica Premium, the Prefecture of Imbabura, CREA, FEDEFRUNOR, MAG and MIPRO, among others.
National and international sales expand, consolidating the brand and its community value.
Products with added value are developed — wine, pulp and leaves for infusions — widening the opportunities of the producing families.
ASOPROGUAN is today a model of community organisation driving sustainable development in northern Ecuador.
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